Everyone Should Have a Digital Product, Especially You

It's easy to get lost in the maze of online business, isn't it?

The glamour of overnight success stories. The endless courses, webinars, and 'five-step formulas.' With all this noise, it's easy to think you have to sacrifice your values to make your first dollar online. But let's clear the air: You don't.

The False Choice

The popular narrative insists you've got two options: maintain your integrity and starve, or sacrifice your principles and feast. In my opinion, this is a false duality. And it has trapped countless aspiring entrepreneurs, steering them away from what could be a thriving digital empire. Let’s talk about it.

Your First $1

Sometimes, it feels overwhelming to see all these successful online entrepreneurs post thousands and millions of dollars as their wins. And you keep asking yourself if you’ll ever get there. To be successful online, it feels like you may have to sell your soul — compromise your vision, ethics and values. But here’s what no one is telling you: You can make money online while keeping your soul intact. You don’t have to burden yourself with making $1 million when you can start by making your first $1.

How? It starts with your first digital product. Whether it's an eBook, a course, or a piece of software, your digital product can be a representation of your authentic self. And that, dear reader, is the key to making your first dollar online without a moral hangover.

Why a Digital Product?

Digital products offer several advantages over physical ones. There are no shipping costs, no need for physical storage, and they can be sold 24/7, across the globe. More importantly, a digital product is scalable. Create it once, and sell it infinitely without the need for replenishment.

Productise Yourself: Become Your Own Asset

One of the most empowering aspects of creating a digital product is the opportunity to "productise" yourself. What does that mean? It means taking your unique skills, knowledge, or expertise and packaging them into a marketable product. You're not just selling something; you're selling a piece of your intellectual property, something born from your unique experiences and perspectives.

Why is this crucial? First, it provides a way to scale your impact. Instead of trading time for money, you create a product that can be sold indefinitely, thus freeing you from the limitations of a traditional work schedule. Second, by productising yourself, you make it possible for your message or skillset to reach a global audience, exponentially increasing your sphere of influence.

The Currency of Trust

Let's talk about trust. In an online world filled with sketchy schemes and dubious deals, trust is gold. The unique thing about digital products is that they allow you to build trust on a massive scale. Every time someone downloads your eBook or enrols in your course, they're not just exchanging money; they're exchanging trust. And trust, once earned, can lead to a lifetime of value for both you and your customers.

Small Start, Big Results

Begin small. Your first digital product doesn't have to be an elaborate, multi-module course. It could be as simple as a PDF guide, an instructional video, or a simple tool that solves a specific problem. The beauty is once you've made that first dollar, you've broken through a psychological barrier. You're no longer 'trying' to make money online; you're someone who has made money online. That shift in identity can be profound.

Your Time Is Now

It's crucial to start now. The digital space is ever-evolving, and the more you delay, the more opportunities you miss. So, take your skills, your passion, and your unique perspective and turn them into a product that only you can create.

When you're ready, here's how I can help you:

1. Buy my book - FIRED-UP: Launch Yourself Online, Make A Living Doing What You Love

2. Work with me 1:1 – book a coaching or strategy session.

3. Join The Lab – I’m launching a course to help you gain clarity to build, develop and launch a strong personal brand with your tribe and products that help you make a living doing what you love. LAUNCHING November 6TH, 2023. Enrol now!